Bringing the UAE National Pavilion to life for Expo 2020 Dubai
The Rekarda Approach: Transforming Vision into Conviction
Challenges and Approach
The challenge was crafting a clear, engaging narrative to showcase the pavilion's massive architectural and conceptual scale across 142 slides. We achieved this with a seamless visual flow that balanced fine details and big-picture thinking. Instead of dense text, we used infographics, images, and videos to convey the event’s scope, the pavilion’s role, and its expected impact.
Interactive and Visual Appeal
Every slide was designed with a high level of interactivity, allowing leaders to click through various elements for further information. The interactive nature of the presentation mirrored the immersive experience Expo 2020 sought to deliver on a global scale. This was an experience designed to reflect the vision of the Expo.
Clean, Professional Design
We maintained a simple yet bold design aesthetic throughout the 142 slides, ensuring the content was easy to follow without compromising the high-level presentation needed.
Engaging Storytelling
Through careful curation of visuals and content, the presentation told a compelling story about the UAE National Pavilion and its potential impact on the world. Each slide ensured that the vision, mission and scope of the pavilion were clear, impactful and inspiring.
Results: Delivering Assurance and Confidence to Leaders
The final presentation allowed the UAE National Pavilion to communicate its vision in a way that was immersive, interactive and persuasive. The 142-slide journey took global leaders through the pavilion’s innovation, an architectural marvel, and its role in the UAE’s future growth, leaving them convinced of the scale and importance of the pavilion’s contribution to Expo 2020 and beyond.
